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Salary
≈ $82k – $192k per year (Estimated)
Location
In office (Southlake)
Seniority
Staff
Employment
Full-Time

Confirmed on the employer's own hiring board on Oct 22, 2026. First seen by Alion on Oct 20, 2026. The Normal Brand scores C on the Alion truth index.

Overview
Company
Impact
Profile match
Rugged apparel for men and women made from the finest fabrics. Comfortable, durable clothes and versatile gear. Redefining: Normal.

The Normal Brand is a fast-growing apparel company specializing in clothing and accessories, with a strong online presence and retail partnerships in over 600 stores across the United States. Our brick-and-mortar location in Southlake Town Square in Southlake, Texas, is looking for a hardworking, personable, and goal-oriented Full-Time Key Holder to join our team.

At The Normal Brand, we believe shopping should be an experience, not just a transaction. We take pride in creating a clean, welcoming, enjoyable, and fun environment where our customers feel valued and our team members are empowered to succeed. The ideal candidate is passionate about delivering exceptional customer service, driving sales results, supporting daily store operations, and helping create a positive team culture.

Responsibilities

  • Live out our mission: “Our goal is to make people’s day better, sell clothes, and have FUN!”
  • Lead by example and motivate the team to deliver exceptional customer experiences while achieving sales and revenue goals.
  • Drive sales through personalized service, outfit building, and suggestive selling to maximize average order value and overall revenue.
  • Monitor product sell-through, maintain strong merchandising standards, and replenish the sales floor as needed.
  • Maintain a clean, organized, and visually appealing store that reflects The Normal Brand’s standards.
  • Educate and train team members on product knowledge, selling techniques, and customer engagement.
  • Support the Store Manager and Assistant Store Manager in executing store initiatives, achieving business goals, and maintaining operational excellence.
  • Foster a positive, respectful, and collaborative team environment through clear and professional communication.
  • Maintain a safe, clean, and welcoming environment for both customers and team members.
  • Ensure the store is properly secured by following all opening, closing, and security procedures.
  • Take ownership of daily store operations and help ensure the team is consistently delivering on The Normal Brand’s expectations.

Requirements

  • Open to feedback, eager to learn, and able to solve problems in a fast-paced retail environment.
  • Hardworking, dependable, and motivated to achieve individual and team goals.
  • Personable, approachable, and friendly, with a passion for connecting with customers and making their day better.
  • Positive, collaborative team player who leads by example and contributes to a strong team culture.
  • Strong attention to detail and a commitment to maintaining inventory accuracy and integrity.
  • Ability to adapt quickly to new systems, processes, and changing business needs.
  • Flexible availability, including evenings, weekends, and holidays.
  • Available to work 30-35 hours per week, with the ability to work up to 40 hours during peak business periods.
  • Ability to take ownership of assigned responsibilities, support daily store operations, and help maintain store standards.

What will make you stand out:

  • 2+ years of retail management experience
  • Fashion/apparel industry experience
  • Passion for making people happy
  • Proficiency with Shopify and Shopify POS
  • Strong integrity
  • Excellent fashion sense
  • Self- awareness
  • Humble, Hungry, and Smart

Please submit a cover letter along with your resume.

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