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Salary
$250k – $320k per year
Location
Remote (United States)
Seniority
Staff · 10+ years exp
Visa
H-1B filings in 12 months: 3 · for this role: 2
Employment
Full-Time

Confirmed on the employer's own hiring board on Nov 3, 2026. First seen by Alion on Sep 28, 2026. Cantina scores A on the Alion truth index.

Overview
Company
Impact
Profile match
Cantina is a social artificial intelligence technology company based in San Francisco, California, and founded in 2023. The company provides a platform where users can create, interact with, and share multimodal AI characters that feature unique personalities and the ability to generate video content. It operates primarily through a mobile application and web interface, focusing on the intersection of generative AI and social media for a global audience of creators and consumers.

About Cantina:

Cantina Labs is a social AI company, developing a suite of advanced real-time models that push the boundaries of expression, personality, and realism. We bring characters to life, transforming how people tell stories, connect, and create. We build and power ecosystems. Cantina, our flagship social AI platform, is just the beginning.

If you're excited about the potential AI has to shape human creativity and social interactions, join us in building the future!

About the Role:

Cantina is a place where people create AI characters and the videos those characters star in, and the catalog grows far faster than anyone can browse. Search and recommendations are what turn that catalog into a product: they decide which characters a new user meets in their first minute, which creators get discovered, and what appears in every feed, leaderboard, and discovery surface we ship. We are hiring a Senior Staff Software Engineer to own that area end to end - retrieval, ranking, relevance quality, and the roadmap for all three. This is the first dedicated hire for search and recommendations, so you will inherit a real production system serving live traffic along with a large amount of unclaimed ground, and you will set the technical direction rather than execute someone else’s.

What you'll do:

  • Own the architecture and roadmap for search and recommendations end to end - query understanding, retrieval, ranking, and the surfaces they feed: search, discovery, the home feed, and our trending and creator leaderboards.

  • Make relevance a measured discipline rather than an opinion: define the quality metrics per surface, build the offline evaluation and golden-set tooling, and run the online experiments that decide whether a ranking change ships.

  • Design and evolve the ranking stack - engagement signal pipelines, decay and freshness models, and the pattern we use to combine pre-computed index-time signals with live re-ranking at query time.

  • Own OpenSearch in production: index and mapping design, reindex and cutover safety, query performance, cost, and the operational headroom of the clusters behind every discovery surface.

  • Build candidate generation and personalization for recommendation surfaces, and partner with data and ML on the feature pipelines and models behind them.

  • Work directly with Product and Trust & Safety on what “good” means for each surface - quality gates, cold-start behavior for brand-new creators and characters, and what must never be recommended.

  • Set the engineering standard for the area: instrumentation, flag-gated rollouts, and runbooks that let other teams change ranking behavior without breaking it.

  • Act as the technical point of contact for discovery across backend teams, and mentor the engineers whose work touches it.

What you'll bring:

  • 10+ years building production software, with substantial depth in search, ranking, recommendations, or ML-driven relevance on a consumer-scale product.

  • Hands-on expertise with a production search engine - OpenSearch, Elasticsearch, Lucene, Vespa, or similar - covering index and analyzer design, relevance tuning, and operating the cluster, not only querying it.

  • A rigorous approach to relevance measurement: you have owned offline evaluation, golden sets, and A/B or interleaving frameworks, and you can explain what moved a metric and why.

  • Fluency across the recommender stack - candidate generation, feature pipelines, embedding retrieval, re-ranking - and a working understanding of the serving constraints that make an offline win fail online.

  • Strong distributed systems and backend fundamentals, with production experience in Go or a comparable systems language, and comfort in the data layer behind it (SQL warehouses, streaming and batch pipelines).

  • Demonstrated ownership of an ambiguous area: you have picked up something with no dedicated owner, decided what mattered, and can show the result.

  • Clear written communication and the judgment to work with Product on real tradeoffs between relevance, freshness, safety, and latency.

  • Preferred: experience with AI-generated or rapidly growing content catalogs, severe cold-start conditions, or ranking under trust-and-safety constraints.

Compensation:

The anticipated annual base salary range for this role is between $250,000 - $320,000 (USD). When determining compensation, a number of factors will be considered, including skills, experience, job scope, location, and competitive compensation market data.

Benefits:

  • Competitive salary and generous company equity

  • Medical, dental, and vision insurance - 99.99% of premiums covered by Cantina

  • 42 days of paid time off, including:

    • 15 PTO days

    • 10 sick days

    • 15 company holidays

    • 2 floating holidays

  • Generous parental leave & fertility support

  • 401(k) retirement savings plan

  • Lifestyle spending account - $500/month to use however you’d like

  • Complimentary lunch and snacks for in-office employees

  • One Medical membership, and more!

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