Senior Business Analyst

About Impact Analytics

Impact Analytics is an agentic-first AI software company transforming retail merchandising through cutting-edge AI, LLMs, and Generative AI technologies. As a fast-growing Series D company with deployments across five continents, it is building both industry-leading merchandising solutions and foundational AI agents that are redefining how retail decisions are made. What makes Impact Analytics unique is its combination of deep retail domain expertise, strong innovation culture, and global presence. It is one of the few India-born AI companies recognized globally by organizations like Fortune, Gartner, and the Inc. 5000. For candidates looking to work on next-generation AI products with global scale and real-world impact, Impact Analytics is an exciting place to build your career. Here’s a link to our website:www.impactanalytics.co.

Overview

We are seeking a highly skilled Senior Business Analyst with deep experience in e-commerce, omnichannel environments, and martech/retail media ecosystems. The ideal candidate has a proven track record of thriving in fast-paced, challenging environments, and has hands-on experience building post-transaction analytics, executive dashboards, order lifecycle reporting, and pricing & promotion scorecards. This role requires strong business acumen, analytical excellence, and the ability to translate complex data into actionable insights that support strategic decision-making.

What lands you in this role

• Prepare and transform complex datasets using advanced data wrangling, cleansing and preprocessing techniques to ensure high-quality inputs for AI models, products and analytics.
• Design and maintain robust data ingestion pipelines to integrate data from diverse sources seamlessly.
• Conduct in-depth exploratory data analysis (EDA) to uncover trends, anomalies, and actionable insights that inform business and AI model and product development.
• Utilize Python and SQL extensively for data manipulation, querying, and deploying AI-driven analytical models and products.
• Build intuitive dashboards and reports using Excel, Tableau to visualize findings and model outcomes.
• Translate complex machine learning model outputs into clear, data-driven insights for both technical and non-technical stakeholders.
• Collaborate closely with data scientists, engineers, and business teams to integrate AI solutions into operational workflows.
• Contribute to the evaluation, and optimization of statistical models and machine learning algorithms for high-impact business use cases.
• Stay updated on emerging AI trends & technologies, and industry best practices to continuously improve product performance and scalability, and product implementation efficiency.

Required Skills & Qualifications:

• 4-7 years of experience as a Business Analyst in e-commerce, omnichannel retail, martech, or retail media environments.
• Proficient in Python (with libraries such as NumPy, Pandas, Scikit-learn) and hands-on experience in complex code building and deployment.
• Advanced proficiency in SQL for handling large-scale datasets efficiently.
• Proficiency in hypothesis testing, descriptive analytics using EDAs and AI/ML techniques, and familiarity with statistical modelling, (e.g., regression, classification, clustering).
• Experience with Excel and Tableau for data visualization and storytelling.
• Experience with working on Omni-Channel Metric, WBR/MBR.
• Strong experience in data wrangling, feature engineering, and pipeline development for large scale datasets.
• Familiarity with cloud platforms, version control (e.g., Git), and collaborative development practices is a plus.
• Exceptional analytical and problem-solving skills with attention to detail.
• Experience with the retail and CPG industry is a plus.
• Strong communication and storytelling abilities to effectively present insights and drive data-driven decision-making.

What we offer

• An opportunity to be part of some of the best enterprise SaaS products to be built
• Opportunities to quench your thirst for problem-solving, experimenting, learning, and implementing innovative solutions
• A flat, collegial work environment, with a work hard, play hard attitude
• A platform for rapid growth if you are willing to try new things without fear of failure.
• Remuneration with best-in-class industry standards with generous health insurance cover.

Some of our accolades include

• Ranked as one of America's Fastest-Growing Companies byFinancial Times forfive consecutive years: 2020-2024.
• Ranked as one of America's Fastest-Growing Private Companies byInc. 5000 for seven consecutive years: 2018-2024.
• Voted #1 by more than 300 retailers worldwide in the RIS Software LeaderBoard 2024 report.
• Ranked #72 in America’s Most Innovative Companies list in 2023 -by Fortune -alongside companies like Microsoft, Tesla, Apple, IBM, etc.
• Forged a strategic partnership with Google to equip retailers with cutting-edge generative AI tools.
• Recognized in multiple Gartner reports, including Market Guides and Hype Cycle, spanning assortments, merchandising, forecasting, algorithmic retailing, and Unified Price, Promotion, and Markdown Optimization Applications