Content Strategist

As a Content Strategist, you'll have the opportunity to develop data-driven content strategies, create engaging customer experiences, and ensure content supports both brand objectives and business growth. You'll work with cross-functional teams to craft content that informs, inspires, and converts.

Expect opportunities that may include:

• Developing and executing content strategies aligned with business and marketing objectives
• Creating content plans, editorial calendars, and multi-channel content frameworks
• Conducting audience, competitor, and content performance analysis
• Optimising content for SEO, user engagement, and conversion goals
• Managing content across websites, blogs, email, social media, and digital channels
• Collaborating with content creators, designers, marketers, and stakeholders
• Identifying content gaps and opportunities throughout the customer journey
• Monitoring content performance and delivering actionable insights
• Ensuring brand consistency, messaging alignment, and content quality
• Staying up to date with content, digital marketing, and consumer behaviour trends

Education:

• Diploma or Degree in Marketing, Communications, Journalism, English, Digital Marketing, or a related field

Experience:

• Minimum 3-5+ years’ of experience in Content Strategy, Content Marketing, Digital Marketing, or a related field
• Proven experience developing and executing successful content strategies across multiple channels
• Experience using content performance data to optimise engagement and business outcomes
• Exposure to SEO, content management systems, and marketing automation platforms will be advantageous

Skills:

• Strong understanding of content strategy, content marketing, customer journeys, and audience engagement
• Experience developing content plans, editorial calendars, and content governance frameworks
• Knowledge of SEO best practices, keyword research, and content optimisation techniques
• Proficiency with content management systems, analytics tools, and reporting platforms
• Strong analytical skills with the ability to translate data into actionable content recommendations
• Excellent communication, storytelling, editing, and stakeholder management skills
• Strong project management and organisational abilities
• Experience with AI-assisted content tools, marketing automation, and content personalisation will be advantageous
• Relevant content marketing, SEO, or digital marketing certifications will be advantageous

Apply now!

Connect with us on www.communicate.co.za and Register your CV to create a profile or to view all our Jobs in Information Technology. One of the best Developer Recruitment Agencies in Cape Town.

Let us assist you with your IT careers. For Further C# Developer jobs, C++ Developer jobs, Java Developer jobs, .Net Developer careers, Angular Developer and Full stack developer jobs.

I also specialise in recruiting in the following:

Digital Marketing, Performance Marketing, Paid Media, PPC Specialists, Google Ads Specialists, Social Media Advertising, Growth Marketing, Digital Campaign Management, Marketing Analytics, Programmatic Advertising, E-commerce Marketing, Demand Generation

If you have not had any response in two weeks, please consider the vacancy application unsuccessful. Your profile will be kept on our database for any other suitable roles and positions.