First seen by Alion on Oct 13, 2026.
Who we are:
Simplicity. Applied. is more than just a slogan at M2M Services – it’s the driving force behind our global tech leadership. With headquarters in Bulgaria and offices in the United States, our journey is marked by constant growth and transformation.
We are shaping the future of smart security and home automation, creating and developing innovative IoT solutions for the industry.
Our footprint is spread over 50+ countries on 6 continents, serving over 10 000 businesses. And advancing the daily lives of more than 1,5 million end users.
As a team, we foster curiosity, intelligence, proactiveness, and creativity to navigate our way to innovation and progress.
Who you are:
You are someone to do what is right, not what is easy. A great team player who truly knows that the whole is greater than the sum of its parts. A smart achiever to constantly aim for efficiency. Someone to do what you do and strive to do it best. A curious explorer, ever ready to take on a new challenge. A proactive self-starter who leads and encourages others to lead. You value personal contact and straight-forward relationships. Working from office is not an issue for you, since you build something meaningful while there. So then, you’re just like every one of us!
What is your new role:
- Own, prioritize, and maintain the product backlog for our embedded team in line with our business goals, while staying flexible to keep up with them.
- Translate business goals into actionable user stories and technical tasks.
- Define and adjust the product roadmap for firmware features, ensuring alignment with the hardware specifics and the overall IoT ecosystem of our products.
- Align between different teams to ensure cohesion and fluidity.
- Participate in sprint planning, follow-up distributed tasks and define clear acceptance criteria to ensure our definition of “done” is met.
- Oversee the hardware product lifecycle from initial prototyping and PCB iterations to mass production and over-the-air (OTA) updates.
What it takes:
- experience as an Embedded Software / Firmware Engineer with strong skills in C programming, and being ready to take the challenge of bringing impact beyond coding;
- willingness to switch to a product-focused role and elevate your problem-solving objectives from „how“ to “what and why”;
- hands-on experience and fair understanding of the embedded world (circuit boards, components, microcontrollers, RTOS, communication protocols) – you wouldn’t need to design the boards or write the code, but you certainly must speak the language of the engineers;
- being comfortable discussing technical details, but also stepping back to see the bigger picture;
- proactivity and ability to take ownership;
- experience with Agile/Scrum methodologies and tools (we use Jira);
- AI-friendly mindset and readiness to leverage AI tools into daily workflows to drive optimization and efficiency;
- flexibility and willingness to switch between priorities, even if that bugs with the ideally planned sprint;
- fluent English (written and spoken) with the ability to align between different teams to get things done;
- a formal education degree, ideally in Electronics Engineering, Computer Science or other relevant technical field;
- being committed to working from our office to achieve best results, through efficiency, direct communication and good relationships with colleagues.
What it gives:
- being part of a Bulgarian product company and constantly growing global leader, with a series of international awards in the security field;
- the opportunity to make great impact on millions of lives, making them better and safer with our in-house developed and built products;
- having the chance to excel in your role or find yourself in another by learning from our solid know-how and best-in-class professionals;
- a year-end bonus (13th salary) and generally, a flexible salary increase policy, based on proactiveness and achievement;
- premium health insurance package for you and your family;
- free parking space in our building’s lot or a greener option, if you’d prefer – a company covered public transport card;
- monthly food vouchers and a number of corporate discounts;
- sports venues membership card (Multisport or CoolFit);
- complimentary breakfast, gifts for birthdays, anniversaries, childbirth and holidays;
- and last, but not least – our positive company culture and refreshing regular team gatherings, Easter & Christmas parties, as well as annual team-buildings!
Please note, that we just love being all together in our office and provide on-site options only.
If it sounds like we can go well together and do great things, we’d love to hear from you!

