Product Manager 货品经理-Consumer Goods (Native Chinese/ Based in Shanghai, China)

• Market & Product Selection: Conduct in-depth analysis of Chinese consumer market trends, competitive landscape, and consumer insights. Lead the development of quarterly/annual product selection and launch plans aligned with brand positioning and market demand.
• Business Feasibility Analysis: Responsible for cost calculation, pricing strategy, and profit estimation for new product introductions, ensuring overall profitability of the product portfolio.
• Product Lifecycle Management: Monitor product line performance, develop clearance plans for slow-moving items, and create growth strategies for high-potential products.
• Supply Chain Collaboration: Work closely with HQ procurement and supply chain teams to ensure accurate alignment of product information, supply plans, and cost structures.

Requirements

• 5+ years of experience in product management ( consumer goods preferred) or buying in consumer goods/cross-border e-commerce ( cross-boarder from overseas to China market).

• Strong business acumen and market analysis skills, proficient in product selection methodologies, and capable of independently building cost-profit models.

• Data-sensitive with excellent logical thinking and decision-making skills.

• Deep understanding of the consumer goods industry, cross-border experience preferred

• A comprehensive knowledge of the consumer goods industry, including market trends, competitor activities, and industry advancements; Business and marketing acumen.

• Deep understanding of Tmall platform rules, marketing tools, and advertising logic. Highly data-sensitive with strong analytical skills.
• Ability to multitask and remain calm under pressure, especially during peak hours or intense situations
• Ability to communicate effectively through written and spoken word
• Basic English communication skills required.
• Excellent communication and problem-solving skills
• Outstanding cross-functional and cross-cultural communication skills, able to efficiently collaborate with internal and external teams.
• Strong analytical and Proficiency in data management skills: MS-Excel (Professional Level), Outlook, Analytics Platform, Marketplace Back-end platform
• Relationship building and networking
• Self-motivated, well-organized, flexible and result oriented
• Ability to work in a fast-paced, dynamic environment:
• Innovation and creativity: A forward-thinking mindset to stay updated on industry