Manager, Social Analytics (LATAM)
About Us
SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people’s lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 4,100 associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world.
AI at SharkNinja
At SharkNinja, we’re building an AI-native culture. We’re not waiting for the future; we’re creating it. Our people are expected to experiment boldly, adopt new tools, and continuously raise what’s possible to create meaningful impact for our consumers. If you believe the best way to do your job hasn’t been invented yet, you’ll fit right in.
Position Overview
We are building a world-class global social media and marketing organization to drive brand and sales growth. SharkNinja is rich with data sources and has a data-driven culture; we need analytic experts (like you!) to cut through the noise of social data, surface what matters, and guide immediate action.
This role will join a growing Global Marketing Analytics Team, transforming data into clear actions that optimize marketing performance and guide media, social, and creative strategies. The ideal candidate will thrive in SharkNinja's fast-moving culture - balancing rigor with pragmatism and using data not only to measure performance but to influence decisions and spark the next opportunity.
Key Responsibilities
- Social Media Analytics: Lead reporting and insights across all social media activity (organic, earned, influencer, and paid) for the regional market; quantify what drives virality, and raise the odds of it happening.
- Regional Market Focus: Serve as the primary analytics partner for the region, bringing analytical rigor and scalable social measurement to an emerging, social-first market. Partner closely with regional social, marketing, and agency leaders to support growth across key countries.
- Make Data Actionable: Provide fast, actionable analysis to inform regional growth and the next viral SharkNinja product in the region.
- Creative Effectiveness: Partner with creative and social teams to evaluate content performance and recommend quick pivots to maximize impact in culturally relevant ways.
- Cross-Team Collaboration: Work with media agencies, internal media, and regional social partners to scale measurement frameworks, reporting, and learnings.
- KPI Development: Cut through the noise of vanity metrics and define clear, outcome-oriented KPIs for social media marketing in the region-ensuring performance is tracked, understood, and acted upon.
- Executive Reporting: Deliver tailored, action-oriented reporting for regional and global stakeholders (tactical vs executive), automating recurring outputs where possible.
- Best Practices & Benchmarks: Conduct rapid analyses to establish benchmarks, identify opportunities, and evolve social measurement approaches for the region.
- Culture & Collaboration: Act as a senior analytical voice on the team-sharing insights, mentoring peers, and contributing to a culture where data fuels decision-making and action.
Attributes & Skills
- Experience with SQL and data visualization tools such as Power BI or equivalent, required. Experience with advanced (predictive) analytics is a plus but not required.
- Strong track record analyzing Marketing data and translating insights into clear business and creative actions.
- Familiarity with social media platforms (Meta, TikTok, YouTube, etc.) and their metrics
- Experience working with AI-powered insights that drive immediate action at the fast pace of social media.
- Strong analytical thinking with the ability to balance rigor with speed-to-insight.
- Experience architecting data pipelines and analytics infrastructure that transform complex data into AI-powered insights and actionable intelligence.
- Self-motivated and comfortable managing ambiguity and multiple priorities in a dynamic, fast-paced environment.
- Master's degree in Analytics, Data Science, Statistics, Economics, or equivalent experience with advanced analytics.
- 6+ years of experience in marketing analytics, social media analytics, or audience targeting. Experience in social media or content strategy is a plus.
Work Environment
This is a primarily on-site role with flexibility to work from home 1-2 days per week.
Our Culture
At SharkNinja, we don’t just raise the bar-we push past it every single day. Our Outrageously Extraordinary mindset drives us to tackle the impossible, push boundaries, and deliver results that others only dream of. If you thrive on breaking out of your swim lane, you’ll be right at home.
What We Offer
We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more. We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining what’s possible. When you join, you’re not just part of a company-you’re part of an outrageously extraordinary community. Together, we won’t just launch products-we’ll disrupt entire markets.
At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja’s innovation every day. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA.
Learn more about us:
SharkNinja Candidate Privacy Notice
For candidates based in all regions, please refer to this Candidate Privacy Notice.
For candidates based in China, please refer to this Candidate Privacy Notice.
For candidates based in Vietnam, please refer to this Candidate Privacy Notice.
We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law. SharkNinja will consider reasonable accommodations consistent with legislation, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture at [email protected]